Build it (cleverly) and
If you want your business website working at it’s peak, you need all 5 elements:
The secret’s inside our
Turning your business website into a conversion engine isn’t rocket science, but it requires a plan. We break down the top 5 must-haves leading B2B brands use to turn a mediocre website into a high converting sales machine with advice, examples, and step-by-step tips on how to build your site right.
This is about using very precise SEO tactics to improve your website's rank on the search engine results pages (SERPs). Some of these tactics include:
Define your target audience, so you know who you're aiming your message at.
Targeted keyword research to find the best search phrases to get people to your page.
Conversion Path Strategy
Find your organic traffic opportunities based on your audience size and the competition.
Build a new web page, or optimize an existing page.
Earn backlinks and raise your domain authority.Get the guide
Your website must speak directly to your ideal customer.
You must create content that delights your customers and keeps them interested.
Strategically present your content in a way that successfully leads prospective customers through every stage of the buyer journey.Get the guide
Your website should clearly tell the user what their next step should be.
Use CTAs to provide a solution to a problem.
CTAs should be clear, persuasive and only ask your user to complete one action. Keep it to the point.
CTAs should be personal, relevant and invoke curiosity.
Avoid negative or friction words.
Then test them out until you find the ones that work best.Get the guide
Keep navigation simple. Make sure users can easily get to what they're looking for.
Avoid complicated drop-down menus, unless they're completely necessary.
Use descriptive labels in your navigation so people know exactly what to expect.
Make use of the footer to further help guide users in the right direction.Get the guide
Focus only on essential content to get mobile users what they need.
Cleverly plan your hierarchy and layout.
Optimize your images to make sure they scale well.
Keep navigation simple and effective.
Make performance and load times a top priority.Get the guide
We can help.
“The Atomivox team was extremely attentive to the specifics of our organization’s rather unusual identity and site requirements. […] These are very clever and creative people.”
Your website has one job. Make sure
Want to send website conversion rates, leads, and digital marketing ROI through the roof? Grab our guide, then book a time to talk with our team. We’ll work with you to create a smart, tailored revenue generation solution for your business.